On Running brand colors, fonts & UI tokens
The palette, type, corner geometry and surface tones behind On Running’s website, with contrast ratios and tokens you can paste into Tailwind, CSS or Figma.
Typography
- Headings
- On Diatype
- Body
- On Diatype
- Monospace
- On Mono
- Free stand-in
- Inter / Geist Mono
On Diatype is a custom version of Dinamo's ABC Diatype with Mono and Semi Mono cuts. Inter and Geist Mono are free stand-ins.
Geometry & surface
- Radius style
- Pill · 16 px+
- Controls
- pill (9999px)
- Cards
- 4px
- Scale
- 0px · 4px · 4px
Design language
- A strictly monochrome storefront: black type on white, black or white pill buttons, and product photography for color.
- On Diatype, a custom cut of Dinamo's Diatype, sets everything from bold headlines to Mono and Semi Mono labels.
- Square-cornered product tiles (0 to 4 px) contrast with fully rounded 40 px buttons.
Live UI preview
On Running’s palette, type and corner geometry on a navbar, hero, pricing table, form field and toast. Switch to the WCAG-fixed palette or dark mode to compare.
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Every plan includes the core workspace.
For individuals
- 3 projects
- Basic reporting
- Community support
For growing teams
- Unlimited projects
- Advanced reporting
- Priority support
For larger organizations
- SSO and audit log
- Custom roles
- Dedicated manager
Sample content. Colors, type and corners come from the On Running profile.
Technical SEO snapshot
www.on.com · scanned 11 Nov 2026- passTitle tag47 chars: “On | Swiss Performance Running Shoes & Clothing”
- passMeta description148 chars
- passSingle H1 heading1 H1 element(s)
- passCanonical URLhttps://www.on.com/en-ch/
- passHTML lang attributelang="en"
- passMobile viewportwidth=device-width, initial-scale=1
- warnOpen Graph tags2/3 of og:title, og:description, og:image
- warnTwitter / X cardNo twitter:card
- passStructured data (JSON-LD)WebSite
- passHTTPSServed over HTTPS
- passIndexable (robots meta)robots="index,follow"
- passXML sitemap690 URLs · https://www.on.com/sitemap.xml
- passFavicon / touch iconIcon link present
- passImage alt text100% of 32 images
WCAG contrast ratios
| Pairing | Colors | Ratio | WCAG AA |
|---|---|---|---|
| Body text on surface | #000000 / #FFFFFF | 21.00:1 | Pass |
| Secondary text on surface | #666666 / #FFFFFF | 5.74:1 | Pass |
| Button label on primary | #FFFFFF / #000000 | 21.00:1 | Pass |
| Accent on surface | #ED0000 / #FFFFFF | 4.56:1 | Pass |
| Secondary on surface | #151522 / #FFFFFF | 18.07:1 | Pass |
| White on secondary | #FFFFFF / #151522 | 18.07:1 | Pass |
| Dark mode: text on canvas | #F5F5F7 / #0A0A0C | 18.17:1 | Pass |
Use the On Running system in SuiteAnvil
Each tool opens with On Running preloaded as the active BrandProfile.
On Running tokens for Tailwind CSS v4
Paste into your global stylesheet, or open StyleExtract for CSS variables, Figma tokens, DESIGN.md and .cursorrules.
/* On Running design tokens, extracted from https://www.on.com
Generated by SuiteAnvil StyleExtract · https://suiteanvil.com */
@import "tailwindcss";
@theme {
/* Brand roles */
--color-brand: #000000;
--color-brand-foreground: #FFFFFF;
--color-secondary: #151522;
--color-accent: #ED0000;
--color-surface: #FFFFFF;
--color-ink: #000000;
--color-ink-muted: #666666;
--color-line: #CCCCCC;
/* Surfaces (UI vibe: Neutral white) */
--color-canvas: #FFFFFF;
--color-card: #FFFFFF;
--color-hairline: #CCCCCC;
/* Primary tonal scale */
--color-brand-50: #F2F2F2;
--color-brand-100: #E0E0E0;
--color-brand-200: #BFBFBF;
--color-brand-300: #8C8C8C;
--color-brand-400: #4D4D4D;
--color-brand-500: #000000;
--color-brand-600: #020202;
--color-brand-700: #030304;
--color-brand-800: #050506;
--color-brand-900: #070708;
--color-brand-950: #080809;
/* Typography: brand family first, free stand-in second */
--font-heading: "On Diatype", Inter, -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
--font-sans: "On Diatype", Inter, -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
--font-mono: "On Mono", "Geist Mono", "SF Mono", ui-monospace, Menlo, Consolas, monospace;
/* Shape (UI vibe: Pill · 16 px+) */
--radius-sm: 0px;
--radius-md: 4px;
--radius-lg: 4px;
--radius-button: 9999px;
--radius-control: 9999px;
--radius-card: 4px;
}
/* Dark mode overrides (toggle with <html data-theme="dark">) */
@custom-variant dark (&:where([data-theme="dark"], [data-theme="dark"] *));
[data-theme="dark"] {
--color-brand: #F5F5F7;
--color-brand-foreground: #111113;
--color-accent: #ED0000;
--color-surface: #0A0A0C;
--color-canvas: #0A0A0C;
--color-card: #111115;
--color-hairline: #232324;
--color-ink: #F5F5F7;
--color-ink-muted: #A1A1AA;
--color-line: #232324;
}
SuiteAnvil extracts publicly visible design tokens, logos, and font references for workflow automation. You are responsible for ensuring you hold valid commercial rights or client authorization for any proprietary fonts, trademarks, and brand assets before commercial publication. Licensing notice
FAQ
What is On Running’s primary brand color?
On Running’s primary color is #000000 (rgb(0, 0, 0)), used for primary actions and emphasis. Text is set in #000000 on a #FFFFFF surface.
What font does On Running use?
On Running uses On Diatype for headings, with On Mono for code. On Diatype is a custom version of Dinamo's ABC Diatype with Mono and Semi Mono cuts. Inter and Geist Mono are free stand-ins.
What is a free alternative to On Running’s font?
Inter is a close free alternative for headings, and Geist Mono works for monospace.
What corner radius does On Running use?
On Running reads as pill · 16 px+: controls use fully rounded pill shapes, cards about 4px, on a neutral white canvas (#FFFFFF).
Do On Running’s brand colors meet WCAG contrast?
7 of 7 key pairings pass WCAG 2.1 AA. All tested pairings pass.
More in Swiss & European
Reference snapshot of On Running’s public website styling for educational and interoperability purposes, scanned 11 Nov 2026. On Running and its logo are trademarks of their owner, shown for identification only; SuiteAnvil is not affiliated with or endorsed by On Running.
Compare your website with On Running
Scan your own site and see its palette, fonts, corner radius, WCAG contrast and SEO score next to On Running's, side by side.